AI & automation · Stockholm

The system that brings you customers, built and run by one person.

Phone and chat agents that answer and qualify. Outbound that keeps going. Sites, follow-up and content that get found. I build the parts, wire them together, and run them — start to finish, nothing outsourced.

Book a callSee what I build

30 minutes, free — on Google Meet.

One person · start to finishSwedish and English

sunside / inbound-lead-handlerEXAMPLE

01 — What I build

Five parts. Look at any of them.

Choose which part to look at
sunside / voice-agentEXAMPLE CALL

Inbound · +46

Agent

Hi, you have reached Bergvik Tak. I am an AI assistant — I can take your details and book you in. Is that all right?

Caller

Yeah, that is fine. I need someone to look at a roof.

Agent

Of course. Which postcode is the property in?

Qualifying

Name
Marcus L.
Postcode
SE-192 55
Job
Roof inspection
Urgency
This month
Slot
listening…
sunside / outboundEXAMPLE

Sequence · 4 steps

  • OpenerMon 08:40Delivered
  • Follow-up 1Thu 08:40Opened
  • Follow-up 2Mon 08:40Replied
  • Follow-up 3—Stopped

The reply

Ellen V. · operations

“We are actually looking at this right now. Can you send a time?”

Intent
Positive
Sequence
Stopped
Handed to
Hugo
sunside / landing pageEXAMPLE

Roof inspection in Stockholm

Tell us the postcode and what is wrong. We come out and quote it.

1  Postcode2  What is wrong3  Your details
Get the quote

Lead captured

Postcode
SE-192 55
Job
Roof inspection
Source
google / cpc
Campaign
tak-sthlm
Click ID
kept
sunside / pipelineEXAMPLE
An example pipeline. An illustration, not real client data.
LeadCame fromLast touchStage
Marcus L.Phone · agent2 min agoBooked
Ellen V.Cold email · reply41 min agoQualified
Jonas P.Site · quote form3 h agoFollow-up 2
Sara B.LinkedIn · replyYesterdayNurture
sunside / page structureEXAMPLE

How a machine reads it

  • h1Voice agents for Swedish tradespeople
  • pAnswer, qualify and book — with the AI disclosure EU law requires.
  • h2What a voice agent actually does
  • h2What it costs to run one
  • h2What the EU AI Act requires
  • faqFAQ · 6 question and answer pairs

The answer sits in the first paragraph, not four scrolls down. Every heading is a question somebody actually types.

What it exposes

Schema
Article, FAQPage
Author
Named, linked
Updated
In the markup
Renders
Static HTML
Needs JS
No

Take one part, or the whole chain. They are built to fit together.

Everything I sell, I run on my own business first.

The outbound I run for my own business is the same stack I would set up for you. This site is the same build. Nothing on this page is something I read about and resold.

02 — Who you are dealing with

Hugo Oblak.

sunside is my company. There is no team behind me and no agency I hand the work to.

That means you talk to the person who builds the thing and the person who runs it afterwards, because they are the same person.

Enskild firma registered sole trader, Sweden

03 — Things you can open

Two you can click into right now.

Spec piece

Voltvik El

A five-page site for an electrician in Västerås — services, projects, about and contact — in Swedish and English. It leads with the phone number, because a fault in the fuse box is not something anyone shops around for.

Open the siteSpec piece

Färgvik Måleri

The same build for a painter in Örebro, also in Swedish and English. This one leads with the quote form instead of the phone, because painting is a planned job people take two or three prices on first.

Open the site

Both are spec pieces — mine, not a client's, and labelled that way on purpose. Campaigns and automations are harder to put behind a link. More on the work page.

Book the call. Bring the messy version.

Tell me what you sell and which part of getting customers is not working.

Book a call

30 minutes, free — on Google Meet. or email me